Title brands

Vehicle title brands explained

A title brand is a warning attached to a vehicle title. It can follow the car for life and affect value, registration and insurance.

Common brands

Salvage, rebuilt, flood, junk, lemon, fire, hail and odometer brands are among the signals buyers should understand.

Brands are legal signals

A title brand does not describe every repair detail, but it can show that a legal or insurance event changed the vehicle record.

Check destination rules

If you import a branded vehicle, registration rules in your country may be stricter than the U.S. auction listing suggests.

Check the VIN before you decide

Start with a free VIN decode, then continue to a full report when the vehicle is worth serious consideration.

This guide is for vehicle research only. Always verify documents, inspect the vehicle and review provider coverage before purchase.